Senior Product Manager - CRM
We are hiring to strengthen our strategic capabilities in Human Pharma. Are you passionate about creating impactful marketing strategies that drive better patient outcomes?
Join Boehringer Ingelheim as a Senior Product Manager, based in Sydney, and help shape the future of healthcare through innovative marketing, strategic planning, and cross-functional collaboration.
Join us! Our Product Managers are key drivers of growth and are instrumental in fulfilling our purpose – transforming lives for generations.
What you will be doing
Working in a dynamic, cross-functional environment, you’ll lead marketing initiatives that connect insights to action, enabling confident decisions that drive business growth and better patient outcomes. We’ll create a positive impact together; with stories you’ll be proud to tell.
As a Senior Product Manager, you will plan, develop, and implement marketing programs for assigned products, ensuring strategic alignment and measurable success. You’ll be a trusted partner in brand performance, customer engagement, and market leadership.
Main Responsibilities
- Conduct detailed analysis of market trends, competitors, and sales potential for current and emerging markets.
- Prepare annual Integrated Customer Plans for assigned products.
- Develop and manage marketing objectives, strategies, and promotional programs, including digital initiatives.
- Prepare and update sales forecasts and budget recommendations for assigned products.
- Maintain high levels of technical knowledge to build credibility and trust with stakeholders.
- Implement advertising campaigns, promotional programs, and educational initiatives to achieve marketing objectives.
- Liaise with external agencies and internal teams to ensure seamless execution of marketing activities.
- Coordinate congress activities and maintain regular customer engagement through field visits and meetings.
- Evaluate brand performance, promotional effectiveness, and ROI, ensuring compliance with industry standards.
- Monitor and control operational expenditure.
About you
You’ll thrive in a fast-paced, insight-driven environment with a passion for marketing and strategic thinking. You’ll have access to tools and teams that help you collaborate, innovate, and grow.
You have:
- A Bachelor’s degree in Business or Marketing (highly preferred)
- Minimum 5 years of experience in Marketing, Brand Management, and pharmaceutical industry
- Strong analytical and problem-solving skills
- Excellent communication and presentation abilities
- Proven experience in planning, budgeting, and performance evaluation
- Ability to build strategic partnerships and manage cross-functional collaboration
- A passion for continuous improvement and innovation
What’s next? - How to apply
If you would like to be part of this highly driven and successful team, please submit your CV addressing the key criteria above.
You must have the right to live and work in this location to be considered for this opportunity.
It is our policy not to accept speculative resumes from recruitment agencies.
Position Area
Human Pharma
Position Location
Sydney, NSW
Organization
Boehringer Ingelheim
Schedule
Full-Time
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