Senior Product Manager
The Opportunity
We are looking for a Senior Product Manager based in Istanbul. This position will be responsible for driving appropriate brand strategies for Boehringer Ingelheim's products in specialty care and rare disease areas with the objective of preparing and shaping the market, drive and lead the cross functional brand team in management of prelaunch strategies and activities, whilst adhering to best practice principles and the organization’s standard operational procedures.
This role reports directly to the Head of Business Unit – Specialty Care.
Tasks & responsibilities
• Contribute to the LTF/Outlook preparation by providing sales and investment planning for the assigned brands.
• Drive development of brand strategies by providing local input in relation to market, competitor, and customer insight in alignment.
• Ensure timely deliverance of ICP (brand plan) and forecasts with cross functional collaboration.
• Drive and lead the Launch Readiness Process together with cross functional brand team.
• Ensure adequate resources are allocated, forecasts are projected, and appropriate strategy and actions are taken for the best & successful launch of our pipeline.
• Build relationships with all functions with related to the assigned product and interface across organization by developing relationships to drive projects through to agreed timelines and objectives.
• Organize regular meetings to establish and maintain effective and productive partnerships with co-marketing and co-promotion partners.
• Ensure brand communication for areas of responsibility are consistent with the company and brand positioning.
Requirements
• Bachelor's degree in Business Administration/Economics/Medicine/Pharmacy or related fields or professional training
• Minimum 5 years of Marketing experience in a multi-national Pharmaceutical organization
• Previous experience in Specialty Care with Rheumatology & Pulmonology
• Experience in launch readiness, product launch, cross functional project management
• Previous experience in leading and driving multi-functional activities
• Project management skills and early market shaping experience
• Proficiency in English, in its written and oral form is a must
• Entrepreneurial thinking with track record of delivering value to the business
• Strong level of agility and accountability
• Analytical skills and strategic thinking driven in problem solving
• Highly cross-functional with a solution-oriented mindset
• Ability to multi-task, interact, and work within a team environment and function independently when required
• Strong financial acumen