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Product Manager

The Position

 

Product Manager

The Product Manager is responsible for driving the implementation of the brand strategy with a focus on maximizing customer engagement.  The major areas of accountability include:

  • Development and execution of OPU operational plan for the defined brands
  • Drive brand performance with a strong focus on driving sales growth and market share gain of assigned brands within the OPU
  • Cross functional alignment with Medical Affairs and Sales
  • Continuously updates and educates the organisation on topics relevant to the defined brand   supporting the sales functions with updates and training materials for the defined brands
  • Works closely with the ROPU brand team to provide continuous input and feedback
  • Influences the development of ROPU brand strategies by providing local input in relation to market, competitor and customer insight
  • Execute medico-marketing initiatives to maximise customer engagement (to include Expert Engagement initiatives, CME, multichannel)
  • Ensures the preparation and implementation of activities for new product launches

 

Tasks & Responsibilities:

1. Strategy:

  • The Product Manager is responsible for the tactical execution of the brand strategy to maximize business performance

2. Driving business results/ process/ cross-functional collaboration:

  • The Product Manager is responsible for providing input to business planning cycle (Outlook and Long-term forecast {LTF} process)
  • The Product Manager is responsible for Operational Plan development
  • The Product Manager is responsible for Operational plan implementation
  • The Product Manager is responsible for ensuring Launch readiness
  • The Product Manager is responsible for fostering and encouraging teamwork and cross-functional alignment in the local brand team and with the ROPU brand team
  • The Product Manager is responsible for monitoring and reporting
  • The Product Manager is responsible for customer engagement

3. People:

  • The Product Manager supports knowledge and skill sharing within the organization
  • The Product Manager builds relationships with respective functions within OPU assigned

 

Requirements:

Minimum Education / Degree Requirements: 

  • Bachelors degree in Pharmacy

Required Capabilities (Skills, Experience, Competencies):

  • Minimum 3-5 years experience in Marketing & Brand Management
  • Experience in Cardiovascular, Renal & Metabolic is preferred
  • Business and Marketing Acumen
  • Customer Orientation
  • Strategy Development
  • Project Management
  • Change Management
  • Effective Execution
  • Relationship Management
  • Proficiency in MS Office, Outlook and database applications
  • Fluent English Communication Skills

 

READY TO CONTACT US?

Please contact our Recruiting Team: Ms. Phuong Vo: phuong.vo@boehringer-ingelheim.com

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