Key Account Lead, Livestock MSI
The Position
You will drive key account strategies, sales and marketing plans, promotional strategies, and projects of assigned products in identified key accounts within MSI, develop and update Account Plans (CBP and MOP) in Valkre to maximize resource utilization and ensure execution of KEY Account Plans, KAM/KAE KPIs achievement, increase of actual products access vs target, market share development, and account base expansion. You will be responsible in meeting/exceeding and tendering/vaccine bidding results for the entire accounts in charge, individual direct reports, and channels.
You will also lead a team of KAMs and KAEs in the country through strategic thinking and communication, ensuring that the KAM team has goal clarity, knows the strategy to achieve the goals. The team will collaborate with the MSI distributor team towards account plans driving excellence in global strategic and national strategic accounts (GSAM and NSAM).
This role is pivotal in ensuring the alignment of key account strategies with overall business objectives, driving growth and success across all assigned accounts.
Duties & Responsibilities
1. Analyze, develop, lead, monitor and achieve the National KAM Plan (CBP and MOP)
- Analyze the National KAM business for identifying business opportunities based on performance reports, environmental trends, risk assessment and account needs
- Prospect growth opportunities and understand customer insights deeply
- Develop the National KAM strategy aligned with MKT and FF
- Proper integration into affiliate business and financial plan
- Drive the National KAM Plan to meet and exceed its objectives, by focusing on KAM's coaching days, KAE days in the field, interaction frequency, target account reach and account plans execution.
- Monitor and evaluate regularly the implementation of the National KAM Plan (incl. budgets and expenses) and its target achievement, and take appropriate actions to achieve the objectives of the National KAM Plan
- Collaborate with local distributor team in driving and managing account plans, ensuring attainment of accounts and business target goals.
2. Manage the KAM Performance and Development
- To lead and monitor KAM team in order to ensure that objectives are achieved by each KAM / KAEs
- Observe, document and reward the Quantitative and Qualitative performance
- Manage high, average and low performers as per the company policy
- Identification of talents within the team which can move to the next level or cross post to a different function
- PIP (Performance Improvement Plan) to guide the non- performers with specific objectives for improvement plan
3. Utilize information / reports / Valkre to maximize account engagement and KAM team productivity
- Ensure all account database is stored and updated in Valkre and it is complete, correct, up to date
- Ensure 100% adoption of Valkre by KAMs
- Audit the quality of CfE, Account plans, Stakeholder interactions time to time
- Lead business strategies and provide constant feedback to cross functional team to drive operational excellence
- Co-create engaging account / key stakeholder experience across face-to-face engagement
- Deliver incremental value into the selling process by analyzing and deriving actionable insights from multiple customer engagement channels
Requirements
- Business related Degree; Degree in Veterinary Medicine and/or Animal Science is an advantage
- Key Account Management experience in an animal industry in a multinational company is preferred but not required
- Excellent verbal and written communication skills
- Self-motivated, responsible, and flexible
- Strong leadership capabilities, particularly in:
- Engaging cross-functional teams
- Influencing affiliate management
- Demonstrated customer focus and relationship-building skills
- Highly self-motivated, responsible, and adaptable
- Willingness to take initiative and explore new ideas