Social Media & Media Planning Manager
Description
As an employee of Boehringer Ingelheim, you will actively contribute to the discovery, development and delivery of our products to our patients and customers. Our global presence provides opportunity for all employees to collaborate internationally, offering visibility and opportunity to directly contribute to the companies' success. We realize that our strength and competitive advantage lie with our people. We support our employees in a number of ways to foster a healthy working environment, meaningful work, mobility, networking and work-life balance. Our competitive compensation and benefit programs reflect Boehringer Ingelheim's high regard for our employees.
What makes this role exciting
- Help shape how brands connect with audiences across social platforms and digital media environments.
- Work at the intersection of brand communication, engagement and media activation.
- Support engagement strategies across evolving digital and retail ecosystems.
About the department
Social media and digital media planning are essential components of modern engagement strategies. Within Commercial Excellence, the Social Media & Media capability supports how brands connect with audiences across social platforms and digital media channels.
Duties & Responsibilities
The Social Media & Media Planning Manager supports the operational management of social media engagement and digital media planning activities. The role collaborates closely with Marketing teams, Communications teams, other Omni channeling roles, Analytics and Insights, Data Management and agencies to ensure effective social engagement and media activation across platforms including paid social and programmatic medica environments to monitor engagement performance and identify opportunities to improve digital media impact.
What you will help build
- Consistent social media engagement across platforms
- Effective collaboration with agencies and media partners
- Digital media activation aligned with engagement strategies
- Performance monitoring and continuous improvement of social engagement
Who we are looking for
We are looking for a digital engagement professional with strong experience in social media and digital media environments.
Successful candidates typically bring experience in:
- Social media management
- Digital media planning and activation
- Collaboration with media agencies
- Consumer or retail ecosystems where digital engagement is critical
Requirements
- Bachelor’s degree required
- Advanced degree preferred
- 5+ years relevant experience
- Operational excellence
- Attention to detail
- Digital fluency
- Continuous improvement
- Experience in Project management
- Optimization mindset
- Analytical mindset
- Stakeholder management
- Adaptability
- Collaboration
- Communication skills
- High learning agility
- Resilience in a fast-paced environment
Eligibility Requirements:
- Must be legally authorized to work in the United States without restriction.
- Must be willing to take a drug test and post-offer physical (if required).
- Must be 18 years of age or older.
AHCE26