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Demand Manager - Lytics Therapeutic Area

The position

 

Manages the business performance of promotional products in his/her territory while ensuring that the promotion fosters appropriate use and adherens to local regulatory and pharma code regulations. It also drives the flawless definition & execution of the team sales action plan aligned with the Instegrated Customer Plan (ICP).

    

Tasks and Responsibilities  

 

  • Drive sales and market share target achievements by maximizing the number of appropriate patients that receive Boehringer Ingelheim products.
  • Ensure the definition and flawless execution of team sales action plan based on the ICP, while ensuring to:
  • Analyse and profile customers;
  • Develop, implement and follow up of customer engagement plans, using all available channels;
  • Implement the customer engagement model, according to Strategic Segments and ICP;
  • Actively look for business opportunities;

 

  • Implement Integrated Customer Engagement by all team members, ensuring:
  • Cross functional coordination and collaboration to develop integrated customer journeys according to customer preferences;
  • Lead Team and manage customers/stakeholders interactions: Face-to-face, Digital, Congresses and Events;
  • Lead Team and manage the channel mix preferred by individual customers;
  • Lead Team and manage the appropiate and approved scientifical material for Health Care Professional’s discussions;
  • Feed market info (e.g. competitive intelligence, own products, campaign, messaging to Therapeutic Area Teams);
  • Leadership & team management;
  • Efficient use of resources based on business and market analysis;
  • Coach, inspire, develop and manage the team (according to sales calls and business decision taking) to provide high quality outcome;
  • Acting as driver for change management;
  • Managing potentials and sucession in respective team, accountable for team development;
  • Pro-actively provide feedback on team performance to Head of Sales;
  • Orchestrate a customer centric engagement through collaboration by cross-functional internal and external stakeholders.

  

Requirements

Required

 

  • Bachelor’s degree in Business Administration, Management, Economics, or a related field.
  • At least 5 years in pharmaceutical sales experience.
  • Previous experience leading teams.
  • Proven strategic account management (external and internal stakeholders).
  • Comfortable managing deadlines and dynamic environments. 
  • Customer centric orientation.

 

Desirable

 

  • Experience in specialty care portfolio and institutional sales.

  • Experience in healthcare industry (e.g. hospital, pharmacy) or master in life science.

  • Intermediate level of english.

 

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