HAMA Excellence Lead
About Human Pharmaceutical Business
With global presence, Boehringer Ingelheim has industry-leading expertise in medicine research and development. We are constantly developing the next generation of medical breakthroughs and successfully delivering innovations to meet the medical needs of the patients we serve in the following key areas of interest: cardiovascular, respiratory, metabolic diseases, immunology, oncology and central nervous system. In the future, we will accelerate the launch of more than 10 innovative medicines to meet the demand of Chinese patients.
Key Responsibilities:
1. Cross-TA Market Access Insights Analysis and Reporting:
- Analyze market access trends, payer policies, and competitive landscape to inform strategic decisions.
- Prepare and present reports and recommendations to senior management and other stakeholders.
- Lead cross-TA market access reports for the company's annual business and financial plans review.
2. Cross-TA Pricing and Market Access Strategy Development:
- Develop and implement comprehensive market access strategies across four therapeutic areas (TAs) to ensure optimal portfolio life-cycle market access management.
- Lead the development of China cross-TA pricing strategies and guidance for reference and execution
- Collaborate with cross-functional teams, including TA Marketing, Medicine teams to align pricing and market access strategies with overall business objectives.
3. Price and Reimbursement (P&R) Management of CSO products
- Lead the P&R management of CSO products by closely monitoring the P&R status, early identifying risk and opportunities, and leveraging expertise of customer-facing HAMA teams.
4. HEOR Capability Building:
- Keep on tracking the latest HEOR guideline development and the modeling evolvement.
- Lead HEOR capability building for the department by leveraging internal and external resources.
- Develop HERO internal training materials to continuously improve internal stakeholders’ capability
- Support drug value proposition development and communication with professional HEOR inputs
5. External Stakeholder Engagement:
- Represent the company at industry conferences to enhance visibility & influence on access discussions.
- Build and maintain relationships with key stakeholders to facilitate market access topic discussions.
6. Collaboration with Corporate Team:
- Work closely with the corporate team representing China to understand the unique market access challenges and opportunities within the Chinese pharmaceutical market.
- Align global market access strategies with local needs and regulations, ensuring China voice represented in corporate market access projects.
- Facilitate the exchange of best practices, insights, and data between the global and China teams to enhance our market access capabilities.
- Support TA-MAS team in developing and implementing tailored market access strategies that leverage global insights while addressing local market dynamics.
7. Commercial Health Insurance (CHI) Business Lead:
- Lead the development of company-level CHI strategy to improve patient accessibility and affordability.
- Lead the development of CHI policy advocacy, representing the company at industry conference to deliver company positions and policy asks.
- Lead brand-level City CHI strategy development & execution with cross-functions (TA Marketing, Sales, X-TA teams, HAMA etc.), to identify CHI targets, set up KPIs and complete annual business plan reviews.
- Drive external business collaboration and partnership with insurance authority, commercial insurers, third-party service agencies (TPAs), and insurance brokers etc.as important private payer stakeholders
Qualifications:
- Master’s degree in health economics, Public Health, Business Administration, or a related field; PhD or equivalent experience preferred.
- Minimum of 7 years of experience in market access, pricing strategy, HEOR, commercial health insurance strategy within the pharmaceutical or biotechnology industry.
- Strong understanding of healthcare systems, payer dynamics, and market access challenges.
- Proven ability to develop and execute successful market access strategies across therapeutic areas.
- Excellent analytical, communication, and presentation skills.
- Ability to work collaboratively in a fast-paced, cross-functional environment.
- Fluent in English and ready for global and senior management team presentations.