Brand Manager, Large Animals
THE POSITION
- Strong customer focus, understand market trends and support customer needs.
- Good engagement experience widely in KA, KOL and KA commercial key decision-maker.
- Good product knowledge & experience of swine portfolio.
Tasks & Responsibilities
- Drive Sales Performance & Market Growth – Monitor sales, market share, and profitability against targets, adjusting strategies and tactics to maximize business performance.
- Strengthen Customer Engagement & Field Effectiveness – Spend significant time in the field with sales teams and customers to understand market trends, customer needs, product performance, and provide technical support.
- Manage Forecasting, Supply & Inventory – Prepare accurate monthly forecasts, collaborate with Supply Chain Management on inventory planning and safety stocks, and monitor product expiration to minimize write-offs and obsolescence.
- Control Budget & Marketing Investments – Manage and monitor advertising, promotion, and other marketing expenditures (DP/GP), ensuring efficient use of resources and implementing contingency plans when required.
- Develop Customer Insights & Business Analytics – Maintain and enhance customer databases to support customer segmentation, field force deployment, promotional spending decisions, and business analysis.
- Collaborate on Customer Strategy & Execution – Partner with Sales Managers and Key Account Managers to define customer support programs, pricing strategies, and effective execution plans to achieve sales objectives.
Requirements
- Degree in Veterinary Medicine/Business Administration/Marketing/ or related area MBA will be an advantage.
- Broad knowledge about the Swine area.
- At least 10 years’ experience in the livestock (poultry, swine & ruminant) industry.
- High integrity and ethical standards.
- Strong commitment to customer engagement through regular field visits to understand market dynamics, customer needs, and provide product and technical support.
- Proficiency for English in professional level and fluent in Thai are required